Continuation of your Home Business and referrals article

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Conclusion of why referrals are so important for your Home Business and the article "Got Referrals"? by Gary Lockwood

Here is the conclusion of Gary's Referral article. His website and other pertinent information is at the bottom of the page. Click the resource button to view more home business articles and home business resources.

In order to help your Referral Partners give you good, qualified referrals, you need to get crystal-clear about what you are looking for. What types of people/organizations make the best customers for you? Are there any geographic limitations? How about size or volume requirements? Your Referral Partner has surely developed valuable relationships over the years and will be most reluctant to do anything that might jeopardize those relationships. A simple, step-by-step process that shows how you will represent yourself (and your Referral Partner) will provide assurance that the potential customer will be treated with respect and dignity.

Next, discuss the specific actions you want from your Referral Partner. Do you want them to call the potential customer? What do you want them to say? Often, people want to give you referrals, but don't know exactly what to do or how to do it. Train them; coach them; help them get clear on what's expected of them. Once you get a referral, be sure to show your appreciation. Remember that behavior that is recognized is often repeated. Showing your appreciation is not only the polite thing to do; it is also a smart way to encourage more referrals. Bottom line; developing and implementing an effective referral strategy can produce a steady stream of new business for years to come. You can achieve your professional goals faster and easier through effectively targeting referrals

Gary Lockwood is Increasing the Effectiveness and Enhancing the Lives of CEOs, business owners and professionals. Get the CEO Success Report at http://www.CEOSuccess.com Email: mailto:Gary@BizSuccess.com Web: http://www.BizSuccess.com

Disclaimer: This article does not belong to home business match cannot be reprinted without the express permission and consent of author Gary Lockwood. His contact information is located above.