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Does your Home Business site need it's own domain?Here is the conclusion of the home business article "Moving On Up to Your Own Domain" by Bill Davis. His bio information is at the end of this article. ........ say I am a potential customer. I have your brochure and it looks interesting. I think I'll check out your website. I type in the URL, which is something like [www.geotowns.com/Heartland/Prairieville/85487/] and hit enter. Oops, page not found. I must have typed it in wrong. Let me try again. Hmmm, still not found. Oh well, I have another site book-marked that offers the same thing. I will just go there. How many customers are you willing to lose in this way? I am another potential customer who you have just met at a party. We have been talking about our our businesses. You politely ask for my URL. I say, "It's sixty-twoc dot com." Of course, I ask for yours in return, and you say, "It's geotowns dot com slash Heartland slash prairieville slash 85487." I have forgotten yours before you have even finished saying it. You go home and type mine in and enjoy visiting my wonderful website. If you are serious about your home business, invest in your own domain name. Your business name works well. If they can remember the name of your business, they will remember your URL. Make it easy on your customers and stay away from dashes and slashes. Domain name registration has never been less expensive, thanks to the recent deregulation of the domain name registration business. So do yourself and your customers a favor and move on up to your own domain. Bill Davis is the owner of 62c.com, Affordable website design for small and home businesses. http://www.62c.com |
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Disclaimer: This home business article is not the property of home-business-match and cannot be used without permission by Bill Davis. |